How to Test If ChatGPT Mentions Your Brand (Free 30-Second Audit)
If a customer asks ChatGPT, "What are the best tools for X?" — does it mention your brand, or does it list your competitors instead?
Most teams have no idea. Their analytics are blind to ChatGPT, Claude, Perplexity, and Gemini, even though those engines now sit between users and traditional search results in a growing share of buying journeys.
The good news: you can find out in 30 seconds, for free, without giving us a credit card.
The fastest way to test your AI search visibility
Run our free AI search audit. Drop in your URL, verify your email with one click, and we will:
- Pull your site's metadata and figure out which industry you are in
- Generate three realistic prompts a buyer would type into ChatGPT to find a brand like yours
- Run those prompts on ChatGPT live and surface every brand mention, citation, and competitor that comes up
You see real ChatGPT responses with your brand highlighted, your top competitors flagged, and a count of how often each gets cited. The whole thing takes about 30 seconds end to end.
Run the free audit on your URL →
Why traditional SEO tools cannot answer this question
A traditional SEO audit checks whether you rank for keywords on Google's search results page. AI search visibility is a different problem with different signals.
When a user asks ChatGPT a question, the model writes a single paragraph answer and cites a handful of sources inline. There is no list of ten blue links. If your brand is not in that paragraph or the cited sources, you are invisible — no matter how well you rank in Google.
The signals that matter for AI search visibility are:
- Mention frequency — how often the model names your brand when answering category questions
- Citation rate — how often it links to your domain as a source
- Brand alias coverage — whether the model recognises your product names, abbreviations, and parent-brand variants
- Competitor co-mention — which competitors share the same answer and how often they win the citation
A traditional SEO audit reports none of these. Our free audit is built specifically to surface them.
What you actually see in the report
After your verification email, the audit page renders live as ChatGPT runs each prompt:
- The exact prompt sent to ChatGPT
- The full response with your brand name highlighted
- Mention count and citation count per prompt
- Competitors that ChatGPT mentioned alongside your brand
It looks like this in your dashboard the moment it finishes. No setup, no card on file, no scheduled call.
Why we limit the free audit to ChatGPT
ChatGPT is the most-used AI search engine, but it is not the only one. We give you ChatGPT for free because the cost per query is low enough that we can absorb it as a sample of what the platform does.
Once you create a free account (your email is already verified, so this is one click), you unlock the same prompts on:
- Claude by Anthropic
- Perplexity for citation-heavy responses
- Google Gemini including Google AI Overviews
Each platform answers the same prompt slightly differently, so multi-platform tracking gives you a complete picture of where you win, where competitors steal share, and where you are completely missing from the answer.
How to actually improve your AI search visibility
Running the audit is step one. The deliverable that matters is fixing whatever it surfaces. A few starting points:
- Audit your structured data and brand schema — AI engines lean heavily on entity-style structured signals
- Make sure your brand aliases are tracked — abbreviations, product names, and parent-brand variants all need to be matched
- Check the sources ChatGPT actually cites — if a publication keeps getting cited for your category and never mentions you, that is a backlink target
- Track over time — AI answers change weekly as models update; one snapshot is not a strategy
We also publish a longer guide on how to rank in AI search and a deeper breakdown on why your brand is not showing in AI search results if you want the full playbook.
Frequently asked questions
Is the audit really free?
Yes. The 3 ChatGPT executions cost us a few cents and we eat that cost so you can see real output before deciding whether the platform is for you. No card required at any step.
Why do you ask for an email?
Email verification protects against abuse — without it, a bad actor could burn through our OpenAI bill in minutes. Verifying your email also lets us link the audit to a real account if you decide to keep tracking your domain.
Can I run the audit on a competitor's URL?
Yes, and it is a good idea. The audit reports both your own brand visibility and the competitors ChatGPT mentions alongside you. Running it on a competitor's domain shows their visibility from the same angle.
How often should I run an audit?
For a one-off snapshot, once is enough. To actually improve your AI search visibility, you need daily tracking — AI models update frequently and answers shift week to week. A free SearchRank AI account gives you daily monitoring across all platforms.
Run the audit now
If you have ten seconds and your URL handy, you have everything you need.
Test your URL for AI search visibility →
Drop in your URL. Verify your email. See what ChatGPT actually says about your brand. Free, no card.